Unitnomics

Franchises · 2026 FDD · Wisconsin DFI filing 640452

Baskin-Robbins franchise cost, unit revenue and closures

Opening a Baskin-Robbins cost $307,400 to $626,700 in the 2026 FDD; the median unit sold $503,430 in the franchisor's 2024-12-30 to 2025-12-28 figures; 12.0% of franchised units closed over three years.

Franchisor: Baskin-Robbins Franchising LLC. FDD issued 2026-03-26. Fiscal year end 2025-12-28. Figures re-found on the cited page 2026-11-03.

What a unit costs to open

Initial investment range$307,400 – $626,700Item 7, p. 32
Midpoint (site arithmetic)$467,050(low + high) ÷ 2

What a unit pays the franchisor

Initial franchise fee$25,000Item 5, p. 22
RoyaltyContinuing Franchise Fee 5.9% of Gross Sales, weekly (0.5% in Hawaii and the Central States Territory; 1.0% in Alaska, Idaho, Montana, Oregon and Washington)Item 6, p. 25
Advertising fundContinuing Advertising Fee: not read in this pass (reduced CAF applies under some incentives)Item 6, p. 25

Standard restaurant; gas station, convenience store and SDO locations pay the standard fee pro-rated by term or 50% of it; fees paid in 2025 ranged $0 to $25,000.

What a unit sells

Item 19 is optional and is the franchisor's own representation. It is shown here as filed, with the franchisor's measure, sample and period, and nothing is estimated where it is missing.

Median unit revenue$503,430Item 19, p. 69, 70
Average$526,669366 units (45.0%) at or above
MeasureAnnual Unit Volume (Gross Sales), 2025
Sample814 units: the 2025 Franchised Restaurants: franchised standalone Baskin-Robbins restaurants open the full fiscal year (Combo restaurants with Dunkin' reported separately); quartiles also given
Period2024-12-30 to 2025-12-28
High / low$2,317,892 / $15,859

Revenue to investment

Median revenue ÷ investment midpoint1.08$503,430 ÷ $467,050
At the low and high end of Item 71.64 / 0.80÷ $307,400 and ÷ $626,700

Formula: Item 19 all-restaurants median AUV / Item 7 total (midpoint, low, high). A ratio of 1.00 means one year of median unit revenue equals the investment; it says nothing about profit.

How many units open and close

Franchised units202320242025
Start of year1,001978976
Opened213332
Terminated10312
Not renewed2111
Reacquired by franchisor000
Ceased, other reasons322128
End of year978976967
Company-owned, end of year000

Item 20, Table 1 p. 72; Table 3 totals p. 77.

Three-year closure rate11.99%120 closures ÷ 1,001 at start of 2023
Three-year net change, franchised-34 (-3.4%)end 2025 − start 2023

Closures are the franchisor's Item 20 counts of units terminated, not renewed, or ceased for other reasons, summed over 2023–2025 and divided by franchised units at the start of 2023. Units the franchisor reacquired are not closures. This is an Item 20 count, not a failure rate.

standalone Baskin-Robbins; the 1,252 to 1,219 Dunkin'/Baskin-Robbins Combo outlets are a separate set of tables.

Source and method

Every figure above comes from the Baskin-Robbins Franchise Disclosure Document issued 2026-03-26, as filed with the Wisconsin Department of Financial Institutions (filing 640452, registry record). The PDF is the franchisor's and is not hosted here; the item and page beside each figure is where to check it. Item 7 and Item 20 tables were read cell by cell; Item 19 was read by hand; each Item 20 year was checked to sum (start + opened − exits = end) before it was recorded.

Informational only, not professional, legal or investment advice. Unitnomics computes from the filing and does not advise on, rank, or refer to any franchise. Last reviewed: November 2026.

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