Unitnomics

Franchises · 2026 FDD · Wisconsin DFI filing 640613

El Pollo Loco franchise cost, unit revenue and closures

Opening a El Pollo Loco cost $793,750 to $2,685,500 in the 2026 FDD; the median unit sold $2,087,969 in the franchisor's fiscal 2025 (from 2024-12-26) figures; 2.6% of franchised units closed over three years.

Franchisor: El Pollo Loco, Inc.. FDD issued 2026-03-31. Fiscal year end 2025-12-31. Figures re-found on the cited page 2026-11-03.

What a unit costs to open

Initial investment range$793,750 – $2,685,500Item 7, p. 31, 32, 33
Midpoint (site arithmetic)$1,739,625(low + high) ÷ 2

What a unit pays the franchisor

Initial franchise fee$40,000Item 5, p. 15
Royalty5% of monthly Net SalesItem 6, p. 19
Advertising fundAdvertising Fee 5% of monthly Net Sales (4% in the Los Angeles DMA)Item 6, p. 19

What a unit sells

Item 19 is optional and is the franchisor's own representation. It is shown here as filed, with the franchisor's measure, sample and period, and nothing is estimated where it is missing.

Median unit revenue$2,087,969Item 19, p. 85, 86
Average$2,228,475127 units (44.6%) at or above
MeasureNet Sales, fiscal 2025, Franchised Restaurants (All Total Restaurants row)
Sample285 units: franchised restaurants operating the entire 2025 fiscal year (from 2024-12-26); franchisor restaurants (162, median $2,283,681) and the combined 447 reported beside them; quartile tiers also given
Periodfiscal 2025 (from 2024-12-26)
High / low$5,042,463 / $727,366

Revenue to investment

Median revenue ÷ investment midpoint1.20$2,087,969 ÷ $1,739,625
At the low and high end of Item 72.63 / 0.78÷ $793,750 and ÷ $2,685,500

Formula: Item 19 franchised median / Item 7 total (midpoint, low, high). A ratio of 1.00 means one year of median unit revenue equals the investment; it says nothing about profit.

How many units open and close

Franchised units202320242025
Start of year302323325
Opened21311
Terminated010
Not renewed006
Reacquired by franchisor001
Ceased, other reasons001
End of year323325328
Company-owned, end of year172173175

Item 20, Table 1 p. 91; Table 3 totals p. 92.

Three-year closure rate2.65%8 closures ÷ 302 at start of 2023
Three-year net change, franchised+26 (8.6%)end 2025 − start 2023

Closures are the franchisor's Item 20 counts of units terminated, not renewed, or ceased for other reasons, summed over 2023–2025 and divided by franchised units at the start of 2023. Units the franchisor reacquired are not closures. This is an Item 20 count, not a failure rate.

all three rows sum; exits are printed in parentheses.

Source and method

Every figure above comes from the El Pollo Loco Franchise Disclosure Document issued 2026-03-31, as filed with the Wisconsin Department of Financial Institutions (filing 640613, registry record). The PDF is the franchisor's and is not hosted here; the item and page beside each figure is where to check it. Item 7 and Item 20 tables were read cell by cell; Item 19 was read by hand; each Item 20 year was checked to sum (start + opened − exits = end) before it was recorded.

Informational only, not professional, legal or investment advice. Unitnomics computes from the filing and does not advise on, rank, or refer to any franchise. Last reviewed: November 2026.

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