Unitnomics

Franchises · 2026 FDD · Wisconsin DFI filing 641001

Servpro franchise cost, unit revenue and closures

Opening a Servpro cost $263,305 to $385,570 in the 2026 FDD; the franchisor gives no unit revenue figure; 1.5% of franchised units closed over three years.

Franchisor: Servpro Franchisor, LLC. FDD issued 2026-04-15. Fiscal year end 2025-12-31. Figures re-found on the cited page 2026-11-03.

What a unit costs to open

Initial investment range$263,305 – $385,570Item 7, p. 22, 23
Midpoint (site arithmetic)$324,438(low + high) ÷ 2

the high end is printed as $385,570+ (open-ended).

What a unit pays the franchisor

Initial franchise fee$100,000Item 5, p. 8
Royaltycurrently 3% to 10% of Gross Volume on a sliding scale, monthlyItem 6, p. 9
Advertising fundnot read in this passItem 6, p. 9

initial franchise license fee within a $212,000 Standard Purchase Price that includes a $112,000 equipment and products package; territory of 50,000 to 80,000 population, more at $1,110 per 1,000.

What a unit sells

Item 19 is optional and is the franchisor's own representation. It is shown here as filed, with the franchisor's measure, sample and period, and nothing is estimated where it is missing.

No Item 19. Servpro's 2026 FDD makes no financial performance representation (Item 19, p. 64). The revenue-to-investment ratio is undefined for this brand.

Revenue to investment

Undefined: no Item 19.

How many units open and close

Franchised units202320242025
Start of year2,1142,2022,286
Opened989479
Terminated8810
Not renewed321
Reacquired by franchisor000
Ceased, other reasons000
End of year2,2022,2862,354
Company-owned, end of year000

Item 20, Table 1 p. 65; Table 3 totals p. 74.

Three-year closure rate1.51%32 closures ÷ 2,114 at start of 2023
Three-year net change, franchised+240 (11.4%)end 2025 − start 2023

Closures are the franchisor's Item 20 counts of units terminated, not renewed, or ceased for other reasons, summed over 2023–2025 and divided by franchised units at the start of 2023. Units the franchisor reacquired are not closures. This is an Item 20 count, not a failure rate.

As filed: 2023 does not sum (2,114 + 98 − 11 = 2,201, printed 2,202); 2024 and 2025 sum.

Source and method

Every figure above comes from the Servpro Franchise Disclosure Document issued 2026-04-15, as filed with the Wisconsin Department of Financial Institutions (filing 641001, registry record). The PDF is the franchisor's and is not hosted here; the item and page beside each figure is where to check it. Item 7 and Item 20 tables were read cell by cell; Item 19 was read by hand; each Item 20 year was checked to sum (start + opened − exits = end) before it was recorded.

Informational only, not professional, legal or investment advice. Unitnomics computes from the filing and does not advise on, rank, or refer to any franchise. Last reviewed: November 2026.

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